Endpoint is a leader in its field, specialising in wayfinding and the translation of brands within the built environment. It has studios in London and Dubai. As Marketing and Brand Director I was responsible for strategy, planning, execution and evaluation. I created a Marketing and Communications strategy focused on building reputation and client development to […]

Client: Endpoint
Date: 2014-2016
Categories: Brand, Marketing and Communications, Project management, Writing

The Mayor of London is urging the Airports Commission to consider the potential for a new hub airport in the Thames Estuary and the redevelopment of the existing Heathrow site. I project managed the design and delivery, and created content for ‘Heathrow City: developing the vision’ – an exhibition at the NLA, a publication, website and […]

Client: New London Architecture (NLA) commissioned by Transport for London (TfL) on behalf of the Mayor of London (GLA)
Date: 2014
Categories: Event management, Project management, Writing
Tags: Architecture

While freelancing at Caro Communications, one of London’s leading public relations consultancies, I was part of the team responsible for the worldwide publicity of the opening of Shenzhen Bao’an International Airport, T3 in Shenzhen, China. It was designed by Italian practice, Studio Fuksas. I also assisted the Architecture and Design teams on a number of […]

Client: Caro Communications
Date: 2013/2014
Categories: Marketing and Communications, Writing

Working alongside the designers CHK Design and author/architectural critic Ken Powell, I proofed the content prior to publication. The 496 page catalogue and exhibition celebrated the 50th anniversary of Arup Associates and showcased 50 years of architectural work. Images by CHK Design

Client: Arup Associates
Date: 2013

A long time supporter of Victoria Thornton and her charity Open-City, I was happy to help secure national press coverage for London Open House 2013. There were two useful news hooks: it was the first year that 10 Downing St had opened its doors for LOH, with a quote provided by David Cameron. It was also […]

Client: Open-City
Date: 2013
Categories: Marketing and Communications

          Strategic direction, content creation and project management of collateral for Arup International Development.  A specialist, not-for-profit business within Arup, it partners with humanitarian and development organisations to help strengthen the impact of their work. Alongside the Global Creative Director, I helped them to define who they are, what they do […]

Client: Arup International Development
Date: 2013
Categories: Marketing and Communications, Project management, Writing

  Freelance Writer/Editor in the Global Marketing and Communications department (GMC) at Arup creating content for a number of ad hoc writing projects. This included a global corporate brochure, web copy, global award entry, global Sports brochure and DETAIL magazine Arup special issue. A key aspect of my role was to champion the Arup verbal […]

Client: Arup
Date: 2012/2013
Categories: Project management, Writing

A part-maternity cover for the Head of Communications at HASSELL, Australasia’s largest architectural practice. I was brought in to provide senior level strategic communications advice, to manage and implement several priority communication projects and to provide ad hoc high-level writing support. Key responsibilities included project management of Multitudes – a 75th anniversary book; providing strategic advice […]

Client: Hassell
Date: 2011/12
Categories: Marketing and Communications, Project management, Writing